JL Roofing SolutionsJL Roofing solutions is a construction company based in South Sydney - Cronulla. They specialise in all aspects of metal roofing, cladding and copper-zinc. Jan Langer, founder and director of the company, started in 2015 as a sole trader and recently has upgraded to a company that can help commercial, residential and strata customers.
Our challenge with this project was to rebrand JL solutions but still keep it based on the founder's experience. We wanted to show how bold the company is and how much value it can bring to your house or commercial property. Letters J & L now create a wall and roof of a negative space house using bold shapes. We use high contrasting colours; blue and yellow to show the energy of the company.
This rebrand challenge wasn't just about the logo itself, it was also about creating a unique visual identity that communicates clearly with all customers.
An additional challenge for JL roofing solutions was to build a responsive website that works on any device, such as a laptop, a tablet and a mobile phone.
We've also done vehicle graphics and banners. Jan Langer put his trust in our company as he wanted to be sure that all applications are consistent and describe his company well.
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